Stories & Games

On 18 October 2016, the group released a book titled Sidemen: The Book, published by Coronet Books, and embarked on a UK-wide promotional tour. A number one best-seller in the UK, the book sold 26,436 copies within the first three days of its release. Sidecards are the Sidemen Trading Cards launched by the Sidemen in August 2022. They partnered with Topps, the company responsible for the MatchAttax brand. The base set is composed of 61 cards, however selected cards have unique parallel variations – numbered to #1, 5, 10, 15, 20, 49, 150 and 250, which makes up a total of 23,500 unique cards. The collection also includes 7000 hand autographed cards by the Sidemen.

In addition to the base set, two bonus sets were added – “Sidemen Selects” and “AKA”. Also available are over 400 redemption cards with prizes to be won via special codes. One of the prizes that could be won was a Sidemen x Topps cap. Hit Send from the Sidemen, Ultimate Party Game, Challenge Friends with Hilarious Messages, Daring Fun and Unpredictable Outcomes. 300 cards included. more

 Sidemen: The Book
Sidecards 
Hit send by Sidemen

Awards

AwardYearCategoryNominee(s)Result
British Book Awards2017Non-Fiction: Lifestyle Book of the YearSidemen: The BookNominated
Shorty Awards2019Best YouTube EnsembleSidemenNominated

World Records

PublicationYearWorld recordRecord holderR. Status
Guinness World Records2022Most viewers for a charity sports match live stream on YouTubeSidemenRecord